ACTIVE

BEST SELLER ADVERTISING

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Financial year 2025 · closed on 31/03/2025

Net result

-4,4 k €

-105.5% YoY

Gross margin

25,8 k €

-75.1% YoY

Equity

8,3 k €

-34.5% YoY

What does BEST SELLER ADVERTISING do?

BEST SELLER ADVERTISING is a Public limited company incorporated in 1985. Its main activity is: Advertising agencies. Its registered office is in Ixelles.

Legal situation

● Normal situation

BCE/KBO no. / VAT

BE 0427.054.970

Incorporation

07/03/1985

Legal form

Public limited company

Registered office

Avenue Louise 54
1050 Ixelles · BruxellesSee on map

Contributed capital

62 000,00 €

Latest accounts

31/03/2025

Activities (NACE)

73110Advertising agencies· main 73110Advertising agencies 74401Other professional, scientific and technical activities

Joint committees (2)

Signals

Positive EBITDA

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Health score

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✦ Verdict · Analyst summary

Financials

Trend over 18 financial years

	2025		2024		2023		2022		2021		2020		2019		2018		2017		2016		2015		2014		2013		2012		2011		2010		2009		2008
Income statement
Gross margin	25,8 k €	-75.1%	103,5 k €	+3049%	-3,5 k €	-150%	7,1 k €	+1044%	-748,1 €	+76.8%	-3,2 k €	-119%	17 k €	+580%	-3,5 k €	-117%	20,5 k €	-72.6%	74,7 k €	-35.7%	116,1 k €	-34.2%	176,4 k €	+476%	30,6 k €	-84.3%	195,1 k €	-0.2%	195,5 k €	+7.0%	182,6 k €	+4886%	3,7 k €	-98.6%	252,8 k €
EBITDA	23,8 k €	-75.5%	97,1 k €	+1817%	-5,7 k €	-189%	6,4 k €	+954%	-748,1 €	+76.8%	-3,2 k €	-120%	16,3 k €	+381%	-5,8 k €	-141%	14,3 k €	-76.6%	61 k €	-45.5%	111,9 k €	-33.4%	168,1 k €	+1175%	13,2 k €	-89.0%	119,7 k €	+12.9%	106 k €	+1871%	5,4 k €	+103%	-207 k €	-1526%	14,5 k €
Operating result	20,3 k €	-79.1%	97,1 k €	+1182%	-9 k €	-398%	3 k €	+166%	-4,6 k €	-16.6%	-3,9 k €	-126%	15 k €	+284%	-8,1 k €	-307%	3,9 k €	-92.2%	50,2 k €	-50.0%	100,3 k €	-36.1%	156,8 k €	+7888%	2 k €	-98.2%	108,8 k €	+14.2%	95,2 k €	+1344%	-7,7 k €	+96.5%	-216,5 k €	-9498%	-2,3 k €
Net result	-4,4 k €	-106%	79,3 k €	+1508%	4,9 k €	-18.8%	6,1 k €	-58.7%	14,7 k €	+213%	-13 k €	-194%	13,8 k €	+249%	-9,3 k €	-19286%	48,5 €	-99.8%	29,7 k €	-44.1%	53,1 k €	+58.9%	33,4 k €	+1113%	2,8 k €	-97.3%	102,3 k €	+10.5%	92,5 k €	+410%	-29,8 k €	+86.9%	-227,5 k €	-1770%	-12,2 k €
Balance sheet
Equity	8,3 k €	-34.5%	12,7 k €	+119%	-66,6 k €	+6.9%	-71,5 k €	+7.8%	-77,6 k €	+15.9%	-92,3 k €	-16.3%	-79,4 k €	+14.9%	-93,2 k €	-11.1%	-83,9 k €	+0.1%	-83,9 k €	+26.1%	-113,6 k €	+31.8%	-166,7 k €	+16.7%	-200,1 k €	+1.4%	-202,8 k €	+33.5%	-305,1 k €	+23.3%	-397,6 k €	-8.1%	-367,8 k €	-162%	-140,3 k €
Total assets	170 k €	+50.3%	113,1 k €	-67.6%	348,8 k €	+2.5%	340,4 k €	+4.9%	324,5 k €	+12.6%	288,3 k €	-4.7%	302,5 k €	-4.8%	317,6 k €	-23.9%	417,3 k €	+11.5%	374,2 k €	+18.5%	315,7 k €	-24.6%	418,5 k €	+31.5%	318,1 k €	+27.8%	248,9 k €	+33.0%	187,2 k €	-12.1%	213 k €	-53.5%	458,3 k €	-24.1%	604,1 k €
Cash	74,7 k €	+946%	7,1 k €	+15765%	45 €	-94.5%	816,9 €	0.0%	816,9 €	+2678%	29,4 €	-33.6%	44,3 €	-99.4%	7,1 k €	-34.7%	10,9 k €	+83.9%	5,9 k €	-29.5%	8,4 k €	+41.2%	5,9 k €	+2.9%	5,8 k €	-21.6%	7,4 k €	+25.4%	5,9 k €	-62.8%	15,8 k €	+179%	5,7 k €	-76.5%	24 k €
Debts	161,7 k €	+61.0%	100,4 k €	-75.8%	415,4 k €	+0.8%	411,9 k €	+2.4%	402,1 k €	+5.7%	380,6 k €	-0.3%	381,8 k €	-7.1%	410,8 k €	-18.0%	501,2 k €	+9.4%	458,1 k €	+6.7%	429,3 k €	-26.6%	585,1 k €	+12.9%	518,2 k €	+14.7%	451,7 k €	-8.2%	492,3 k €	-19.4%	610,6 k €	-26.1%	826,1 k €	+11.0%	744,4 k €
Other
Workforce	–		–		–		–		–		–		–		–		–		–		–		–		–		0,9 ETP	-40.0%	1,5 ETP	-50.0%	3,0 ETP	-18.9%	3,7 ETP	-24.5%	4,9 ETP

Estimate

Indicative valuation

As an indication, this company is worth

between 100 k€ and 250 k€

See the valuation

Governance

Board of directors

Seen on filing of 31/03/2025 · 1 active · 5 ended

Active mandates

Alain Ollier

Mandate

Active

Ended mandates

Alain Ollier

Director · since 29 août 2009 · until 29 août 2015

Ended

ALAIN OLLIER

Managing director · since 29 août 2009 · until 28 août 2015

Ended

CREATIVE DEVELOPMENT ORGANISATION

Director · since 13 mai 2005 · until 26 août 2011 · 0439.536.197

Ended

CREATIVE DEVELOPMENT ORGANISATION

Director · since 13 mai 2005 · 0439.536.197

Represented by Alain Ollier

Ended

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Annual accounts

Full financial information

	2025	2024	2023	2022	2021	2020
Type of account	Micro model	Micro model	Micro model	Micro model	Micro model	Abridged model
Start of the financial year	01/04/2024	01/04/2023	01/04/2022	01/04/2021	31/03/2020	01/04/2019
Closing of the financial year	31/03/2025	31/03/2024	31/03/2023	31/03/2022	30/03/2021	31/03/2020
Length of the financial year	12 months	12 months	12 months	12 months	13 months	12 months
Filing date	18/03/2026	14/03/2025	31/07/2024	21/02/2024	02/08/2023	27/10/2020
General meeting	25/02/2026	13/03/2025	20/06/2024	07/02/2024	21/02/2023	26/10/2020
Currency of the financial year	EUR	EUR	EUR	EUR	EUR	EUR
NBB quality label	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls

Ratios

Financial ratios

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Filings

Annual accounts filings

19 filings with the NBB

Model	Closing	General meeting	Filed	Language	Document
Micro model	31/03/2025	25/02/2026	18/03/2026	French	PDF
Micro model	31/03/2024	13/03/2025	14/03/2025	French	PDF
Micro model	31/03/2023	20/06/2024	31/07/2024	French	PDF
Micro model	31/03/2022	07/02/2024	21/02/2024	French	PDF
Micro model	30/03/2021	21/02/2023	02/08/2023	French	PDF
Abridged model	31/03/2020	26/10/2020	27/10/2020	French	PDF
Abridged model	30/03/2019	04/10/2019	07/10/2019	French	PDF
Abridged model	31/03/2018	14/08/2018	20/08/2018	French	PDF
Abridged model	31/03/2017	25/08/2017	31/08/2017	French	PDF
Abridged model	31/03/2016	22/09/2016	26/09/2016	French	PDF
Abridged model	31/03/2015	23/09/2015	30/09/2015	French	PDF
Abridged model	31/03/2014	28/10/2014	31/10/2014	French	PDF
Abridged model	31/03/2013	30/08/2013	08/12/2013	French	PDF
Abridged model	31/03/2012	31/08/2012	25/10/2012	French	PDF
Abridged model	31/03/2011	26/08/2011	30/11/2011	French	PDF
Abridged model	31/03/2010	27/08/2010	29/11/2010	French	PDF
Abridged model	31/03/2009	28/08/2009	15/12/2009	French	PDF
Abridged model	31/03/2008	29/08/2008	22/12/2008	French	PDF
Abridged model	31/03/2007	31/08/2007	31/10/2007	French	PDF

Estimate

Indicative valuation

Order of magnitude

As an indication, this company is worth

between 100 k€ and 250 k€

The detail comes with the Business plan: low and high bounds, the valuation bridge for each financial year, transaction multiples by sector and size, group valuation and exports.

Discover the Business plan

Disclaimer

Indicative estimate based on public sector multiples and the filed annual accounts. It is neither a certified valuation nor financial or investment advice.

Governance

Board of directors

Seen on filing of 31/03/2025 · 1 active · 5 ended

Active mandates

Alain Ollier

Mandate

Active

Ended mandates

Alain Ollier

Director · since 29 août 2009 · until 29 août 2015

Ended

ALAIN OLLIER

Managing director · since 29 août 2009 · until 28 août 2015

Ended

CREATIVE DEVELOPMENT ORGANISATION

Director · since 13 mai 2005 · until 26 août 2011 · 0439.536.197

Ended

CREATIVE DEVELOPMENT ORGANISATION

Director · since 13 mai 2005 · 0439.536.197

Represented by Alain Ollier

Ended

Shareholders

Ownership and network

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Belgian Official Gazette

Belgian Official Gazette publications

Mandates23/02/2023
DEMISSIONS, NOMINATIONS
PDF
Mandates26/08/2016
SIEGE SOCIAL - DEMISSIONS, NOMINATIONS
PDF
Mandates07/12/2006
DEMISSIONS, NOMINATIONS
PDF

Source: Belgian Official Gazette

Competition

Similar companies

A company's peers, by sector and size, are included in the Business plan.

See the Business plan

2025
Annual accounts 2025-4,4 k €↓
2024
Annual accounts 202479,3 k €↑
2023
Annual accounts 20234,9 k €↓
2022
Annual accounts 20226,1 k €↓
2022
Name changeBEST SELLER ADVERTISING
2021
Annual accounts 202114,7 k €↑
2021
Name changeBestseller Advertising
2020
Annual accounts 2020-13 k €↓
2019
Annual accounts 201913,8 k €↑
2018
Annual accounts 2018-9,3 k €↓
2017
Annual accounts 201748,5 €↓
2016
Annual accounts 201629,7 k €↓
2015
Annual accounts 201553,1 k €↑
2014
Annual accounts 201433,4 k €↑
2013
Annual accounts 20132,8 k €↓
2012
Annual accounts 2012102,3 k €↑
2011
Annual accounts 201192,5 k €↑
2010
Annual accounts 2010-29,8 k €↑
2009
Annual accounts 2009-227,5 k €↓
2008
Annual accounts 2008-12,2 k €
07/03/1985
IncorporationPublic limited company

10/15	1 240 000	1 180 000	1 050 000
70	8 630 000	8 120 000	7 940 000
9904	412 000	388 000	301 000
17/49	2 970 000	3 140 000	3 380 000
9087	24,3	23,1	21,8

BEST SELLER ADVERTISING

Overview

What does BEST SELLER ADVERTISING do?

Trend over 18 financial years

Indicative valuation

Board of directors

Other companies at this address

Financials

Full financial information

Financial ratios

Annual accounts filings

Valuation

Indicative valuation

Directors & structure

Board of directors

Ownership and network

Publications

Belgian Official Gazette publications

Similar companies

Similar companies

Timeline