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Financial year 2025 · closed on 31/12/2025
Net result
175,2 k €
-39.4% YoY
Gross margin
1,1 M €
-8.3% YoY
Equity
759,3 k €
+30.0% YoY
Workforce
9,7 ETP
-1.0% YoY

What does ads insight do?

ads insight is a Private limited company incorporated in 2003. Its main activity is: Management consultancy activities. Its registered office is in Bruxelles. It employs on average 9,7 ETP workers (FTE).

Legal situation
● Normal situation
BCE/KBO no. / VAT
BE 0859.848.976
Incorporation
30/07/2003
Legal form
Private limited company
Registered office
Rue de la Loi 155
1040 Bruxelles · BruxellesSee on map
Contributed capital
49 138,34 €
Latest accounts
31/12/2025
Average workforce
9,7 ETP
Activities (NACE)
70200Management consultancy activities· main70210Public relations and communication activities70220Business and other management consultancy activities73300Advertising and market research74141Specialised design activities74142Specialised design activities
Joint committees (3)
  • 200
  • 20000
  • 218
Signals
ProfitableSolid equityLow riskGood liquidityPositive cashflowPositive EBITDAHealthy social debts
View the BCE/KBO Public Search record →
Health score
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✦ Verdict · Analyst summary
Financials

Trend over 20 financial years

20252024202320222021202020192018201720162015201420132012201120102009200820072006
Income statement
Gross margin1,1 M €1,2 M €1,4 M €756,7 k €863,1 k €516,2 k €489,3 k €527,1 k €589,5 k €578,6 k €536,4 k €499,4 k €467,1 k €412,5 k €342 k €477,8 k €361,9 k €512,5 k €330,2 k €369,9 k €
EBITDA281,1 k €433,6 k €639,1 k €181 k €342,8 k €-18 k €-55,7 k €22,9 k €39,9 k €79,5 k €57,9 k €35,6 k €74,2 k €85,5 k €53,2 k €147,2 k €57,2 k €150,7 k €92,1 k €69,4 k €
Operating result254,7 k €397,8 k €606 k €151,3 k €324 k €-25,6 k €-65,3 k €14,9 k €29,5 k €67,2 k €45,4 k €18,8 k €55,2 k €68,6 k €34,1 k €99,7 k €14,3 k €91,9 k €57,6 k €41,2 k €
Net result175,2 k €289 k €423,8 k €103,9 k €256,1 k €-26,1 k €-66,9 k €6,5 k €10,1 k €36,6 k €24,1 k €5,8 k €26,4 k €37,8 k €9,7 k €60,6 k €670 €32,3 k €22,2 k €692 €
Balance sheet
Equity759,3 k €584,1 k €445,1 k €196,3 k €217,4 k €86,3 k €112,4 k €179,3 k €172,8 k €162,7 k €126 k €102 k €96,2 k €84 k €46,2 k €96,4 k €35,8 k €35,1 k €102,9 k €198,4 k €
Total assets1,2 M €1,1 M €1,1 M €650,6 k €1 M €365,8 k €322,2 k €385,7 k €400,2 k €400,5 k €353 k €304,7 k €334,3 k €314,8 k €230,2 k €324,9 k €323,7 k €441,1 k €380,7 k €288,5 k €
Cash923,7 k €689,3 k €814,4 k €234,2 k €232,6 k €108,1 k €99 k €106,5 k €83,6 k €62,5 k €24,6 k €81,1 k €47 k €45,8 k €16,7 k €71,4 k €66,5 k €30,2 k €182,9 k €71,6 k €
Debts407,9 k €443,2 k €632,3 k €406,8 k €741,8 k €211,8 k €141,7 k €206,4 k €227,4 k €232 k €221,3 k €202,8 k €234,8 k €193,3 k €141,3 k €165,6 k €207 k €329,2 k €277,8 k €82,3 k €
Other
Workforce9,7 ETP9,8 ETP8,6 ETP7,3 ETP7,8 ETP8,6 ETP7,9 ETP9,3 ETP10,6 ETP9,0 ETP9,1 ETP9,3 ETP8,5 ETP6,9 ETP6,3 ETP5,9 ETP6,0 ETP6,4 ETP4,7 ETP4,6 ETP
Estimate

Indicative valuation

As an indication, this company is worth

between 2,5 M€ and 5 M€
See the valuation
Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 8 ended

Active mandates

Aida Bakri

Director · since 30 juin 2003

Active

Ended mandates

Capama

Manager · since 01 avril 2011 · until 13 juin 2019 · 0835.103.484

Represented by Jérôme PLAYOULT

Ended
Capama

Manager · since 01 avril 2011 · 0835.103.484

Represented by Jérôme PLAYOULT

Ended
Aida AXELSSON-BAKRI

Director · since 01 janvier 2003

Ended
Aida AXELSSON-BAKRI

Manager · since 01 janvier 2003

Ended
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Annual accounts

Full financial information

202520242023202220212020
Type of accountAbridged modelAbridged modelAbridged modelAbridged modelAbridged modelAbridged model
Start of the financial year01/01/202501/01/202401/01/202301/01/202201/01/202101/01/2020
Closing of the financial year31/12/202531/12/202431/12/202331/12/202231/12/202131/12/2020
Length of the financial year12 months12 months12 months12 months12 months12 months
Filing date09/07/202616/06/202527/06/202425/05/202329/06/202229/06/2021
General meeting25/06/202627/05/202512/06/202419/05/202323/06/202222/06/2021
Currency of the financial yearEUREUREUREUREUREUR
NBB quality labelSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controls
Ratios

Financial ratios

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Filings

Annual accounts filings

20 filings with the NBB

ModelClosingGeneral meetingFiledLanguageDocument
Abridged model31/12/202525/06/202609/07/2026FrenchPDF
Abridged model31/12/202427/05/202516/06/2025FrenchPDF
Abridged model31/12/202312/06/202427/06/2024FrenchPDF
Abridged model31/12/202219/05/202325/05/2023FrenchPDF
Abridged model31/12/202123/06/202229/06/2022FrenchPDF
Abridged model31/12/202022/06/202129/06/2021FrenchPDF
Abridged model31/12/201927/08/202004/09/2020FrenchPDF
Abridged model31/12/201813/06/201926/07/2019FrenchPDF
Abridged model31/12/201728/06/201810/08/2018FrenchPDF
Abridged model31/12/201619/05/201731/08/2017FrenchPDF
Abridged model31/12/201520/05/201631/08/2016FrenchPDF
Abridged model31/12/201415/05/201513/08/2015FrenchPDF
Abridged model31/12/201306/06/201408/08/2014FrenchPDF
Abridged model31/12/201217/05/201331/07/2013FrenchPDF
Abridged model31/12/201118/05/201207/08/2012FrenchPDF
Abridged model31/12/201020/05/201131/08/2011FrenchPDF
Abridged model31/12/200921/05/201028/06/2010FrenchPDF
Abridged model31/12/200815/05/200910/08/2009FrenchPDF
Abridged model31/12/200706/06/200807/08/2008FrenchPDF
Abridged model31/12/200618/05/200720/06/2007FrenchPDF
Estimate

Indicative valuation

Order of magnitude

As an indication, this company is worth

between 2,5 M€ and 5 M€

The detail comes with the Business plan: low and high bounds, the valuation bridge for each financial year, transaction multiples by sector and size, group valuation and exports.

Discover the Business plan
Disclaimer

Indicative estimate based on public sector multiples and the filed annual accounts. It is neither a certified valuation nor financial or investment advice.

Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 8 ended

Active mandates

Aida Bakri

Director · since 30 juin 2003

Active

Ended mandates

Capama

Manager · since 01 avril 2011 · until 13 juin 2019 · 0835.103.484

Represented by Jérôme PLAYOULT

Ended
Capama

Manager · since 01 avril 2011 · 0835.103.484

Represented by Jérôme PLAYOULT

Ended
Aida AXELSSON-BAKRI

Director · since 01 janvier 2003

Ended
Aida AXELSSON-BAKRI

Manager · since 01 janvier 2003

Ended
Shareholders

Ownership and network

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Belgian Official Gazette

Belgian Official Gazette publications

  • Mandates10/06/2021
    STATUTS (TRADUCTION, COORDINATION, AUTRES MODIFICATIONS, …) - MODIFICATION FORME JURIDIQUE - OBJET - DEMISSIONS, NOMINATIONS
    PDF
  • Registered office11/02/2020
    SIEGE SOCIAL
    PDF
  • Mandates26/06/2019
    DEMISSIONS, NOMINATIONS
    PDF
  • Capital / shares24/01/2014
    CAPITAL, ACTIONS
    PDF
  • Mandates31/05/2011
    DEMISSIONS, NOMINATIONS
    PDF
  • Mandates23/06/2009
    CAPITAL, ACTIONS - DEMISSIONS, NOMINATIONS
    PDF
  • Mandates17/03/2009
    DEMISSIONS, NOMINATIONS
    PDF
  • Mandates06/08/2003
    DENOMINATION - SIEGE SOCIAL - CAPITAL, ACTIONS - DEMISSIONS, NOMINATIONS - ASSEMBLEE GENERALE - STATUTS (TRADUCTION, COORDINATION, AUTRES MODIFICATIONS, …)
    PDF

Source: Belgian Official Gazette

Competition

Similar companies

A company's peers, by sector and size, are included in the Business plan.

See the Business plan

Timeline

  1. 2025
    Annual accounts 2025175,2 k €↓
  2. 2024
    Annual accounts 2024289 k €↓
  3. 2023
    Annual accounts 2023423,8 k €↑
  4. 2022
    Annual accounts 2022103,9 k €↓
  5. 2021
    Annual accounts 2021256,1 k €↑
  6. 2020
    Annual accounts 2020-26,1 k €↑
  7. 2019
    Annual accounts 2019-66,9 k €↓
  8. 2018
    Annual accounts 20186,5 k €↓
  9. 2017
    Annual accounts 201710,1 k €↓
  10. 2016
    Annual accounts 201636,6 k €↑
  11. 2015
    Annual accounts 201524,1 k €↑
  12. 2014
    Annual accounts 20145,8 k €↓
  13. 2013
    Annual accounts 201326,4 k €↓
  14. 2012
    Annual accounts 201237,8 k €↑
  15. 2011
    Annual accounts 20119,7 k €↓
  16. 2010
    Annual accounts 201060,6 k €↑
  17. 2009
    Annual accounts 2009670 €↓
  18. 2008
    Annual accounts 200832,3 k €↑
  19. 2007
    Annual accounts 200722,2 k €↑
  20. 2006
    Annual accounts 2006692 €
  21. 30/07/2003
    IncorporationPrivate limited company