ACTIVE

MAG CONCEPT

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Financial year 2025 · closed on 31/12/2025

Net result

100,7 k €

+39.9% YoY

Gross margin

856 k €

-6.6% YoY

Equity

178,5 k €

+0.4% YoY

Workforce

18,0 ETP

-15.9% YoY

What does MAG CONCEPT do?

MAG CONCEPT is a Private company with limited liability incorporated in 2004. Its main activity is: Advertising agencies. Its registered office is in Verviers. It employs on average 18,0 ETP workers (FTE).

Legal situation

● Normal situation

BCE/KBO no. / VAT

BE 0865.446.470

Incorporation

25/05/2004

Legal form

Private company with limited liability

Registered office

Place Verte 12/4ET
4800 Verviers · WallonieSee on map

Contributed capital

30 000,00 €

Latest accounts

31/12/2025

Average workforce

18,0 ETP

Activities (NACE)

73110Advertising agencies· main 73110Advertising agencies 73120Media representation 73120Media representation 74401Other professional, scientific and technical activities 74402Other professional, scientific and technical activities+3

Joint committees (3)

Signals

ProfitablePositive cashflowPositive EBITDA

View the BCE/KBO Public Search record →

Health score

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✦ Verdict · Analyst summary

Financials

Trend over 20 financial years

	2025		2024		2023		2022		2021		2020		2019		2018		2017		2016		2015		2014		2013		2012		2011		2010		2009		2008		2007		2006
Income statement
Gross margin	856 k €	-6.6%	916,4 k €	+20.7%	759,5 k €	-17.4%	919 k €	+30.5%	704,1 k €	+12.3%	626,7 k €	-14.3%	731,6 k €	+1.0%	724,6 k €	+15.0%	629,9 k €	-9.9%	698,9 k €	-3.4%	723,4 k €	+6.8%	677,3 k €	-5.8%	719,4 k €	+1.4%	709,2 k €	-3.2%	732,9 k €	+5.5%	694,7 k €	+6.1%	654,7 k €	-19.7%	815,6 k €	+5.7%	771,9 k €	+19.9%	643,7 k €
EBITDA	203 k €	+80.2%	112,7 k €	+209%	-103,6 k €	-197%	106,7 k €	-40.3%	178,8 k €	+19.0%	150,2 k €	+165%	56,7 k €	-34.1%	86,1 k €	+279%	22,7 k €	-66.7%	68,2 k €	-48.1%	131,4 k €	+45.4%	90,4 k €	-14.2%	105,4 k €	+35.7%	77,7 k €	-63.2%	211,2 k €	+92.5%	109,7 k €	+244%	31,9 k €	-57.7%	75,4 k €	-35.8%	117,6 k €	+30.2%	90,3 k €
Operating result	181 k €	+102%	89,6 k €	+172%	-124,6 k €	-248%	84,3 k €	-48.4%	163,3 k €	+13.9%	143,4 k €	+182%	50,8 k €	-46.8%	95,5 k €	+1012%	8,6 k €	-87.2%	67,2 k €	-38.7%	109,6 k €	+48.8%	73,6 k €	-17.8%	89,6 k €	+43.6%	62,4 k €	-64.6%	176,1 k €	+135%	74,8 k €	+1141%	6 k €	-82.5%	34,3 k €	-60.7%	87,3 k €	+89.2%	46,2 k €
Net result	100,7 k €	+39.9%	72 k €	+156%	-129 k €	-228%	100,6 k €	-9.1%	110,7 k €	+6.3%	104,1 k €	+112%	49 k €	-29.8%	69,8 k €	+443%	12,9 k €	+4287%	-307 €	-100%	79,2 k €	+131%	34,2 k €	-39.9%	56,9 k €	+41.3%	40,3 k €	-65.6%	117 k €	+119%	53,4 k €	+928%	-6,4 k €	-654%	1,2 k €	-97.6%	49,5 k €	+63.2%	30,3 k €
Balance sheet
Equity	178,5 k €	+0.4%	177,7 k €	+98.3%	89,6 k €	-59.0%	218,6 k €	+0.3%	218 k €	+31.9%	165,3 k €	+24.6%	132,6 k €	0.0%	132,6 k €	+0.0%	132,6 k €	+10.7%	119,8 k €	-0.3%	120,1 k €	0.0%	120,1 k €	+39.9%	85,9 k €	-0.3%	86,1 k €	+0.3%	85,9 k €	0.0%	85,9 k €	-1.8%	87,5 k €	-6.9%	93,9 k €	+1.3%	92,7 k €	-18.5%	113,8 k €
Total assets	1,1 M €	+2.4%	1 M €	-4.1%	1,1 M €	-3.2%	1,1 M €	+29.5%	870 k €	+45.0%	600,1 k €	-16.4%	718 k €	+8.6%	661,1 k €	+20.7%	547,7 k €	+1.4%	540,1 k €	-18.4%	661,7 k €	-22.0%	848,2 k €	+19.3%	711 k €	-20.8%	897,6 k €	+28.3%	699,5 k €	+27.4%	549 k €	-0.2%	550,2 k €	-26.4%	747,4 k €	+21.3%	616,2 k €	+11.2%	554,2 k €
Cash	8,3 k €	+75.4%	4,8 k €	-60.8%	12,1 k €	+12.0%	10,8 k €	-83.6%	66 k €	+250%	18,8 k €	-57.1%	43,9 k €	+26.9%	34,6 k €	+25.2%	27,6 k €	-30.7%	39,9 k €	-12.3%	45,5 k €	+54.4%	29,5 k €	+15.7%	25,5 k €	+31.1%	19,4 k €	-80.2%	98,3 k €	-20.2%	123,1 k €	+853%	12,9 k €	+36.1%	9,5 k €	-55.8%	21,5 k €	+126%	9,5 k €
Debts	856 k €	+3.8%	824,5 k €	-15.0%	970,1 k €	+8.3%	895,9 k €	+37.5%	651,7 k €	+49.9%	434,8 k €	-23.2%	566 k €	+13.9%	497,1 k €	+25.8%	395,3 k €	-3.1%	407,8 k €	-20.8%	515 k €	-23.4%	671,9 k €	+13.3%	593,1 k €	-23.6%	776,4 k €	+30.1%	596,8 k €	+31.8%	452,9 k €	+1.2%	447,6 k €	-23.9%	588 k €	+15.0%	511,2 k €	+22.1%	418,6 k €
Other
Workforce	18,0 ETP	-15.9%	21,4 ETP	-4.0%	22,3 ETP	+1.4%	22,0 ETP	+2.8%	21,4 ETP	-3.6%	22,2 ETP	-0.9%	22,4 ETP	+3.7%	21,6 ETP	-3.6%	22,4 ETP	+1.8%	22,0 ETP	0.0%	22,0 ETP	+6.3%	20,7 ETP	-3.3%	21,4 ETP	-3.2%	22,1 ETP	+6.3%	20,8 ETP	+3.0%	20,2 ETP	-3.3%	20,9 ETP	-16.4%	25,0 ETP	+4.6%	23,9 ETP	+0.4%	23,8 ETP

Estimate

Indicative valuation

As an indication, this company is worth

between 100 k€ and 250 k€

See the valuation

Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 7 ended

Active mandates

DTZ PHONE

Director · since 01 juillet 2021

Represented by Xavier Deby

Active

Ended mandates

DTZ Phone SARL

Director · since 01 juillet 2021

Represented by Miguel Zapico

Ended

DTZ PHONE SARL

Manager · since 01 juillet 2021

Ended

DTZ Phone SRL

Director · since 01 juillet 2021

Represented by Xavier Deby

Ended

SOFIANOA

Manager · since 23 septembre 2013

Represented by Xavier Deby

Ended

At this address

Other companies at this address

Company	CBE no.
GLOBINVEST● Active	0474.601.303
LES LASAGNES DU COEUR● Active	0827.413.958
LISARA● Active	0880.602.622

Annual accounts

Full financial information

	2025	2024	2023	2022	2021	2020
Type of account	Abridged model	Abridged model	Abridged model	Abridged model	Abridged model	Abridged model
Start of the financial year	01/01/2025	01/01/2024	01/01/2023	01/01/2022	01/01/2021	01/01/2020
Closing of the financial year	31/12/2025	31/12/2024	31/12/2023	31/12/2022	31/12/2021	31/12/2020
Length of the financial year	12 months	12 months	12 months	12 months	12 months	12 months
Filing date	31/08/2026	28/07/2025	29/08/2024	09/10/2023	31/10/2022	31/08/2021
General meeting	29/05/2026	30/05/2025	31/05/2024	26/05/2023	27/05/2022	28/05/2021
Currency of the financial year	EUR	EUR	EUR	EUR	EUR	EUR
NBB quality label	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls

Ratios

Financial ratios

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Filings

Annual accounts filings

20 filings with the NBB

Model	Closing	General meeting	Filed	Language	Document
Abridged model	31/12/2025	29/05/2026	31/08/2026	French	PDF
Abridged model	31/12/2024	30/05/2025	28/07/2025	French	PDF
Abridged model	31/12/2023	31/05/2024	29/08/2024	French	PDF
Abridged model	31/12/2022	26/05/2023	09/10/2023	French	PDF
Abridged model	31/12/2021	27/05/2022	31/10/2022	French	PDF
Abridged model	31/12/2020	28/05/2021	31/08/2021	French	PDF
Abridged model	31/12/2019	29/05/2020	05/11/2020	French	PDF
Abridged model	31/12/2018	31/05/2019	21/11/2019	French	PDF
Abridged model	31/12/2017	25/05/2018	27/09/2018	French	PDF
Abridged model	31/12/2016	26/05/2017	29/09/2017	French	PDF
Abridged model	31/12/2015	27/05/2016	25/08/2016	French	PDF
Abridged model	31/12/2014	29/05/2015	21/08/2015	French	PDF
Abridged model	31/12/2013	30/05/2014	19/11/2014	French	PDF
Abridged model	31/12/2012	24/04/2013	31/08/2013	French	PDF
Abridged model	31/12/2011	25/05/2012	24/09/2012	French	PDF
Abridged model	31/12/2010	27/05/2011	20/06/2011	French	PDF
Abridged model	31/12/2009	28/05/2010	31/08/2010	French	PDF
Abridged model	31/12/2008	29/05/2009	11/08/2009	French	PDF
Abridged model	31/12/2007	30/05/2008	01/08/2008	French	PDF
Abridged model	31/12/2006	25/05/2007	03/09/2007	French	PDF

Estimate

Indicative valuation

Order of magnitude

As an indication, this company is worth

between 100 k€ and 250 k€

The detail comes with the Business plan: low and high bounds, the valuation bridge for each financial year, transaction multiples by sector and size, group valuation and exports.

Discover the Business plan

Disclaimer

Indicative estimate based on public sector multiples and the filed annual accounts. It is neither a certified valuation nor financial or investment advice.

Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 7 ended

Active mandates

DTZ PHONE

Director · since 01 juillet 2021

Represented by Xavier Deby

Active

Ended mandates

DTZ Phone SARL

Director · since 01 juillet 2021

Represented by Miguel Zapico

Ended

DTZ PHONE SARL

Manager · since 01 juillet 2021

Ended

DTZ Phone SRL

Director · since 01 juillet 2021

Represented by Xavier Deby

Ended

SOFIANOA

Manager · since 23 septembre 2013

Represented by Xavier Deby

Ended

Shareholders

Ownership and network

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Belgian Official Gazette

Belgian Official Gazette publications

Mandates27/05/2024
DEMISSIONS, NOMINATIONS
PDF
Mandates12/12/2023
DEMISSIONS, NOMINATIONS
PDF
Registered office21/04/2023
SIEGE SOCIAL
PDF
Mandates22/05/2014
DEMISSIONS, NOMINATIONS
PDF
Registered office29/05/2006
SIEGE SOCIAL
PDF
Other07/06/2004
RUBRIQUE CONSTITUTION (NOUVELLE PERSONNE MORALE, OUVERTURE SUCCURSALE, ETC...)
PDF

Source: Belgian Official Gazette

Competition

Similar companies

A company's peers, by sector and size, are included in the Business plan.

See the Business plan

2025
Annual accounts 2025100,7 k €↑
2024
Annual accounts 202472 k €↑
2023
Annual accounts 2023-129 k €↓
2022
Annual accounts 2022100,6 k €↓
2021
Annual accounts 2021110,7 k €↑
2020
Annual accounts 2020104,1 k €↑
2019
Annual accounts 201949 k €↓
2018
Annual accounts 201869,8 k €↑
2017
Annual accounts 201712,9 k €↑
2016
Annual accounts 2016-307 €↓
2015
Annual accounts 201579,2 k €↑
2014
Annual accounts 201434,2 k €↓
2013
Annual accounts 201356,9 k €↑
2012
Annual accounts 201240,3 k €↓
2011
Annual accounts 2011117 k €↑
2010
Annual accounts 201053,4 k €↑
2009
Annual accounts 2009-6,4 k €↓
2008
Annual accounts 20081,2 k €↓
2007
Annual accounts 200749,5 k €↑
2006
Annual accounts 200630,3 k €
25/05/2004
IncorporationPrivate company with limited liability

10/15	1 240 000	1 180 000	1 050 000
70	8 630 000	8 120 000	7 940 000
9904	412 000	388 000	301 000
17/49	2 970 000	3 140 000	3 380 000
9087	24,3	23,1	21,8

MAG CONCEPT

Overview

What does MAG CONCEPT do?

Trend over 20 financial years

Indicative valuation

Board of directors

Other companies at this address

Financials

Full financial information

Financial ratios

Annual accounts filings

Valuation

Indicative valuation

Directors & structure

Board of directors

Ownership and network

Publications

Belgian Official Gazette publications

Similar companies

Similar companies

Timeline