ACTIVE

Ad Optimum

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Financial year 2025 · closed on 31/12/2025

Net result

111 k €

+5.3% YoY

Gross margin

158,2 k €

-1.1% YoY

Equity

370,1 k €

+32.5% YoY

What does Ad Optimum do?

Ad Optimum is a Private limited company incorporated in 2006. Its main activity is: Activities of holding companies. Its registered office is in Brugge.

Legal situation

● Normal situation

BCE/KBO no. / VAT

BE 0879.549.478

Incorporation

22/02/2006

Legal form

Private limited company

Registered office

Ter Straten 11
8200 Brugge · FlandreSee on map

Contributed capital

12 400,00 €

Latest accounts

31/12/2025

Activities (NACE)

64200Activities of holding companies· main 64210Activities of holding companies 74151Specialised design activities

Signals

ProfitableSolid equityLow riskGood liquidityPositive cashflowPositive EBITDA

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Health score

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✦ Verdict · Analyst summary

Financials

Trend over 19 financial years

	2025		2024		2023		2022		2021		2020		2019		2018		2017		2016		2015		2014		2013		2012		2011		2010		2009		2008		2007
Income statement
Gross margin	158,2 k €	-1.1%	159,9 k €	-5.3%	168,9 k €	+4.5%	161,6 k €	+30.0%	124,3 k €	+6.7%	116,5 k €	+17.4%	99,2 k €	-9.8%	110 k €	-16.1%	131,1 k €	+6.7%	123 k €	-1.0%	124,1 k €	+26.2%	98,3 k €	-1.7%	100 k €	-13.0%	115 k €	+19.1%	96,6 k €	-22.6%	124,7 k €	-8.9%	136,8 k €	+18.9%	115,1 k €	+8.0%	106,5 k €
EBITDA	157,8 k €	-1.0%	159,4 k €	-5.4%	168,5 k €	+4.5%	161,2 k €	+30.5%	123,5 k €	+6.6%	115,8 k €	+17.6%	98,4 k €	-9.1%	108,3 k €	-17.0%	130,4 k €	+6.7%	122,3 k €	-1.0%	123,5 k €	+26.5%	97,6 k €	-1.4%	99 k €	-13.3%	114,1 k €	+19.3%	95,7 k €	-22.7%	123,7 k €	-8.9%	135,8 k €	+22.0%	111,3 k €	+7.2%	103,8 k €
Operating result	148,4 k €	+7.4%	138,2 k €	-5.9%	146,9 k €	+6.5%	137,9 k €	+26.7%	108,9 k €	-4.0%	113,4 k €	+18.9%	95,4 k €	-10.4%	106,4 k €	-8.4%	116,1 k €	+8.4%	107,2 k €	-2.7%	110,2 k €	+31.2%	84 k €	-13.7%	97,3 k €	-13.4%	112,4 k €	+32.4%	84,9 k €	-19.8%	105,8 k €	-13.5%	122,3 k €	+26.0%	97 k €	+13.8%	85,2 k €
Net result	111 k €	+5.3%	105,4 k €	+0.9%	104,4 k €	-0.4%	104,9 k €	+36.8%	76,6 k €	-13.0%	88,1 k €	+19.8%	73,6 k €	-8.4%	80,4 k €	+20.2%	66,9 k €	+4.7%	63,9 k €	-8.4%	69,7 k €	+16.9%	59,7 k €	-4.0%	62,1 k €	-16.9%	74,8 k €	+38.8%	53,9 k €	-21.6%	68,7 k €	-12.8%	78,8 k €	+27.9%	61,6 k €	+13.3%	54,4 k €
Balance sheet
Equity	370,1 k €	+32.5%	279,2 k €	+16.9%	238,8 k €	+10.2%	216,8 k €	-16.0%	258,1 k €	+41.0%	183,1 k €	+12.4%	162,9 k €	+0.4%	162,4 k €	+98.0%	82 k €	+3.6%	79,1 k €	+420%	15,2 k €	-80.1%	76,5 k €	+355%	16,8 k €	-81.3%	89,7 k €	+502%	14,9 k €	-82.3%	84 k €	+450%	15,3 k €	-80.5%	78,5 k €	+17.4%	66,8 k €
Total assets	410,2 k €	+11.5%	367,8 k €	-2.4%	376,7 k €	-13.0%	433 k €	+26.0%	343,7 k €	+28.0%	268,5 k €	+4.0%	258,2 k €	+34.1%	192,5 k €	+81.8%	105,9 k €	-5.0%	111,4 k €	-11.2%	125,5 k €	-2.5%	128,8 k €	+10.7%	116,3 k €	+18.5%	98,2 k €	+11.1%	88,4 k €	-19.5%	109,7 k €	-24.3%	145 k €	+7.8%	134,5 k €	+45.2%	92,6 k €
Cash	171,7 k €	-30.1%	245,9 k €	+3.1%	238,4 k €	-4.3%	249,2 k €	+34.8%	184,9 k €	+0.7%	183,6 k €	+39.1%	132 k €	+53.8%	85,8 k €	+43.7%	59,7 k €	+9.5%	54,5 k €	-10.7%	61,1 k €	+23.1%	49,6 k €	-49.4%	98 k €	+31.5%	74,5 k €	+32.6%	56,2 k €	-30.2%	80,5 k €	+8.3%	74,3 k €	+188%	25,8 k €	+61.9%	15,9 k €
Debts	40,1 k €	-54.7%	88,6 k €	-35.7%	137,8 k €	-36.2%	216,2 k €	+153%	85,6 k €	+0.2%	85,5 k €	-10.3%	95,3 k €	+216%	30,1 k €	+26.0%	23,9 k €	-26.0%	32,3 k €	-70.7%	110,3 k €	+113%	51,7 k €	-47.4%	98,4 k €	+1056%	8,5 k €	-88.4%	73,5 k €	+195%	24,9 k €	-80.8%	129,7 k €	+132%	56 k €	+117%	25,8 k €

Estimate

Indicative valuation

As an indication, this company is worth

between 1 M€ and 2,5 M€

See the valuation

Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 2 ended

Active mandates

Alexander Declerck

Director · since 08 février 2006

Active

Ended mandates

Alexander Declerck

Manager

Ended

ALEXANDER DECLERCK

Director

Ended

Annual accounts

Full financial information

	2025	2024	2023	2022	2021	2020
Type of account	Micro model	Micro model	Micro model	Micro model	Micro model	Micro model
Start of the financial year	01/01/2025	01/01/2024	01/01/2023	01/01/2022	01/01/2021	01/01/2020
Closing of the financial year	31/12/2025	31/12/2024	31/12/2023	31/12/2022	31/12/2021	31/12/2020
Length of the financial year	12 months	12 months	12 months	12 months	12 months	12 months
Filing date	31/03/2026	06/06/2025	05/06/2024	31/08/2023	05/07/2022	04/06/2021
General meeting	20/03/2026	01/06/2025	01/06/2024	01/06/2023	30/06/2022	01/06/2021
Currency of the financial year	EUR	EUR	EUR	EUR	EUR	EUR
NBB quality label	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls

Ratios

Financial ratios

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Filings

Annual accounts filings

19 filings with the NBB

Model	Closing	General meeting	Filed	Language	Document
Micro model	31/12/2025	20/03/2026	31/03/2026	Dutch	PDF
Micro model	31/12/2024	01/06/2025	06/06/2025	Dutch	PDF
Micro model	31/12/2023	01/06/2024	05/06/2024	Dutch	PDF
Micro model	31/12/2022	01/06/2023	31/08/2023	Dutch	PDF
Micro model	31/12/2021	30/06/2022	05/07/2022	Dutch	PDF
Micro model	31/12/2020	01/06/2021	04/06/2021	Dutch	PDF
Micro model	31/12/2019	01/06/2020	04/06/2020	Dutch	PDF
Micro model	31/12/2018	01/06/2019	07/06/2019	Dutch	PDF
Micro model	31/12/2017	01/06/2018	05/06/2018	Dutch	PDF
Micro model	31/12/2016	01/06/2017	21/06/2017	Dutch	PDF
Abridged model	31/12/2015	01/06/2016	06/06/2016	Dutch	PDF
Abridged model	31/12/2014	01/06/2015	03/07/2015	Dutch	PDF
Abridged model	31/12/2013	01/06/2014	02/06/2014	Dutch	PDF
Abridged model	31/12/2012	01/06/2013	03/06/2013	Dutch	PDF
Abridged model	31/12/2011	01/06/2012	05/06/2012	Dutch	PDF
Abridged model	31/12/2010	01/06/2011	06/06/2011	Dutch	PDF
Abridged model	30/09/2009	01/03/2010	29/03/2010	Dutch	PDF
Abridged model	30/09/2008	01/03/2009	10/03/2009	Dutch	PDF
Abridged model	30/09/2007	01/03/2008	03/03/2008	Dutch	PDF

Estimate

Indicative valuation

Order of magnitude

As an indication, this company is worth

between 1 M€ and 2,5 M€

The detail comes with the Business plan: low and high bounds, the valuation bridge for each financial year, transaction multiples by sector and size, group valuation and exports.

Discover the Business plan

Disclaimer

Indicative estimate based on public sector multiples and the filed annual accounts. It is neither a certified valuation nor financial or investment advice.

Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 2 ended

Active mandates

Alexander Declerck

Director · since 08 février 2006

Active

Ended mandates

Alexander Declerck

Manager

Ended

ALEXANDER DECLERCK

Director

Ended

Shareholders

Ownership and network

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Belgian Official Gazette

Belgian Official Gazette publications

Mandates19/09/2023
STATUTEN (VERTALING, COÖRDINATIE, OVERIGE WIJZIGINGEN, ) - WIJZIGING RECHTSVORM - BENAMING - ONTSLAGEN - BENOEMINGEN
PDF
Other05/10/2010
ALGEMENE VERGADERING - BOEKJAAR - STATUTEN (VERTALING, COÖRDINATIE, OVERIGE WIJZIGINGEN, )
PDF
Other06/03/2006
RUBRIEK OPRICHTING (NIEUWE RECHTSPERSOON, OPENING BIJKANTOOR, ENZ...)
PDF

Source: Belgian Official Gazette

Competition

Similar companies

A company's peers, by sector and size, are included in the Business plan.

See the Business plan

2025
Annual accounts 2025111 k €↑
2024
Annual accounts 2024105,4 k €↑
2023
Annual accounts 2023104,4 k €↓
2023
Name changeAd Optimum
2022
Annual accounts 2022104,9 k €↑
2022
Name changeDeclerck Alexander (V)
2021
Annual accounts 202176,6 k €↓
2021
Name changeALEXANDER DECLERCK
2020
Annual accounts 202088,1 k €↑
2019
Annual accounts 201973,6 k €↓
2018
Annual accounts 201880,4 k €↑
2017
Annual accounts 201766,9 k €↑
2016
Annual accounts 201663,9 k €↓
2015
Annual accounts 201569,7 k €↑
2014
Annual accounts 201459,7 k €↓
2013
Annual accounts 201362,1 k €↓
2012
Annual accounts 201274,8 k €↑
2011
Annual accounts 201153,9 k €↓
2010
Annual accounts 201068,7 k €↓
2009
Annual accounts 200978,8 k €↑
2008
Annual accounts 200861,6 k €↑
2007
Annual accounts 200754,4 k €
22/02/2006
IncorporationPrivate limited company

10/15	1 240 000	1 180 000	1 050 000
70	8 630 000	8 120 000	7 940 000
9904	412 000	388 000	301 000
17/49	2 970 000	3 140 000	3 380 000
9087	24,3	23,1	21,8

Ad Optimum

Overview

What does Ad Optimum do?

Trend over 19 financial years

Indicative valuation

Board of directors

Financials

Full financial information

Financial ratios

Annual accounts filings

Valuation

Indicative valuation

Directors & structure

Board of directors

Ownership and network

Publications

Belgian Official Gazette publications

Similar companies

Similar companies

Timeline