ACTIVE

World Federation of Advertisers

Export PDF

Financial year 2025 · Closed on 31/12/2025

Net result4,1 k €-45,8 %over 1 year

Gross margin3,4 M €+53,5 %over 1 year

Equity2,7 M €+0,1 %over 1 year

Workforce12,1 ETP-5,5 %over 1 year

Identity

Source · BCE/KBO

World Federation of Advertisers is a International non-profit organization incorporated in 1961. Its main activity is: Market research and public opinion polling. Its registered office is in Bruxelles. It employs on average 12,1 ETP workers (FTE).

Legal situation: Normal situation
BCE/KBO no. / VAT: BE 0408.292.301
Incorporation: 11/09/1961
Legal form: International non-profit organization
Registered office: Avenue Louise 140
1050 Bruxelles · BruxellesSee on map
Latest accounts: 31/12/2025
Average workforce: 12,1 ETP

Activities (NACE)

73200Market research and public opinion polling· main 73200Market research and public opinion polling 74131Specialised design activities 91110Libraries, archives, museums and other cultural activities 94110Activities of business and employers membership organisations 94110Activities of business and employers membership organisations+3

Joint committees (2)

Signals

ProfitableLow riskGood liquidityPositive cashflowPositive EBITDAHealthy social debts

Financials

Source · NBB, 20 filings

Trend over 16 financial years

	2025		2024		2023		2022		2021
Income statement
Gross margin	3,4 M €	+53.5%	2,2 M €	-10.1%	2,5 M €	+25.0%	2 M €	-3.7%	2,1 M €
EBITDA	44,3 k €	+1013%	4 k €	-94.7%	74,6 k €	-52.6%	157,2 k €	-45.4%	288 k €
Operating result	31,5 k €	+456%	-8,8 k €	-114%	61,1 k €	-57.4%	143,5 k €	-47.7%	274,3 k €
Net result	4,1 k €	-45.8%	7,5 k €	-26.0%	10,2 k €	-93.0%	144,4 k €	-46.8%	271,4 k €
Balance sheet
Equity	2,7 M €	+0.1%	2,7 M €	+0.3%	2,7 M €	+0.4%	2,7 M €	+6.4%	2,6 M €
Total assets	9,3 M €	+18.9%	7,8 M €	-10.7%	8,7 M €	+16.6%	7,5 M €	+9.1%	6,9 M €
Cash	4,4 M €	+70.4%	2,6 M €	-14.5%	3 M €	-15.7%	3,6 M €	+9.3%	3,3 M €
Debts	658,7 k €	-28.8%	925,2 k €	-9.6%	1 M €	+67.1%	612,7 k €	+36.6%	448,7 k €
Other
Workforce	12,1 ETP	-5.5%	12,8 ETP	-11.1%	14,4 ETP	+9.1%	13,2 ETP	+1.5%	13,0 ETP

Valuation

Indicative valuation

As an indication, this company is worth

between 5 M€ and 10 M€

See the valuation

Board of directors

Source · NBB, accounts to 31/12/2025

4 active · 12 ended

Active mandates

Director	Mandates in this company	Period	Other mandatescurrentendedstruck offbankruptcies
David Wheldon	Directorsince 18/03/2025Chairman of the board of directorssince 17/03/2015ended
Phil Myers	Directorsince 18/03/2025Vice-chairman of the board of directorssince 26/03/2019ended
Jean-Luc Chetrit	Trésoriersince 26/03/2019Directorsince 26/03/2019ended
Stephan Loerke	Managing directorsince 12/03/2009

Ended mandates

Director	Mandates in this company	Period	Other mandatescurrentendedstruck offbankruptcies
Jane Wakely	Vice-président du Conseil d'Administrationsince 14/05/2024Director14/05/2024 → 18/03/2025
CONNY BRAAMS	Vice-chairman of the board of directorssince 01/12/2021
Raja Rajamannar	Director26/03/2019 → 18/03/2025

Other companies at this address

Avenue Louise 140 1050 Bruxelles

Company	CBE no.
ABYLSEN BELGIUM● Active	0841.565.664
ARTEÏA● Active	0660.611.471
DATALOUISE● Active	0869.733.474
HOLFIN● Liquidation	0429.238.361
IMOPRO● Active	0450.514.619
INSTITUTO CERVANTES ORGANISME PUBLIC DE L'ETAT ESPAGNOL● Active	0850.892.710
KEYTEO● Active	0561.827.859
KEYTEO GROUP● Active	0719.703.871
KNIGHT FRANK● Active	0425.150.010
SAGREK● Active	0634.738.504
VEGA 2.0● Active	1023.082.655
VEGA LEGAL● Active	0800.099.649

Full financial information

Source · NBB

	2025	2024	2023	2022	2021	2020
Type of account	Abridged model	Abridged model	Abridged model	Abridged model	Abridged model	Abridged model
Start of the financial year	01/01/2025	01/01/2024	01/01/2023	01/01/2022	01/01/2021	01/01/2020
Closing of the financial year	31/12/2025	31/12/2024	31/12/2023	31/12/2022	31/12/2021	31/12/2020
Length of the financial year	12 months	12 months	12 months	12 months	12 months	12 months
Filing date	01/06/2026	27/06/2025	10/10/2024	04/07/2023	27/05/2022	16/06/2021
General meeting	21/04/2026	18/03/2025	14/05/2024	25/04/2023	05/04/2022	19/04/2021
Currency of the financial year	EUR	EUR	EUR	EUR	EUR	EUR
NBB quality label	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls	Satisfying controls

Financial ratios

Source · NBB

Looking for more information about this company?

Try for free

Annual accounts filings

Source · NBB, 20 filings

Model	Closing	General meeting	Filed	Language	Document
Abridged model	31/12/2025	21/04/2026	01/06/2026	French	PDF
Abridged model	31/12/2024	18/03/2025	27/06/2025	French	PDF
Abridged model	31/12/2023	14/05/2024	10/10/2024	French	PDF
Abridged model	31/12/2022	25/04/2023	04/07/2023	French	PDF
Abridged model	31/12/2021	05/04/2022	27/05/2022	French	PDF
Abridged model	31/12/2020	19/04/2021	16/06/2021	French	PDF
Abridged model	31/12/2019	02/04/2020	10/07/2020	French	PDF
Abridged model	31/12/2018	26/03/2019	18/07/2019	French	PDF
Abridged model	31/12/2017	15/05/2018	30/08/2018	French	PDF
Abridged model	31/12/2016	26/04/2017	07/09/2017	French	PDF
Abridged model	31/12/2015	16/03/2016	08/09/2016	French	PDF
Abridged model	31/12/2014	17/03/2015	16/07/2015	French	PDF
Abridged model	31/12/2013	25/03/2014	02/09/2014	French	PDF
Abridged model	31/12/2012	05/03/2013	17/07/2013	French	PDF
Abridged model	31/12/2011	13/03/2012	20/07/2012	French	PDF
Abridged model	31/12/2010	14/04/2011	18/07/2011	French	PDF
Abridged model	31/12/2009	01/04/2010	31/08/2010	French	PDF
Abridged model	31/12/2008	12/03/2009	29/06/2009	French	PDF
Abridged model	31/12/2007	06/03/2008	09/07/2008	French	PDF
Abridged model	31/12/2006	26/04/2007	06/07/2007	French	PDF

Indicative valuation

Order of magnitude

As an indication, this company is worth

between 5 M€ and 10 M€

The detail comes with the Business plan: low and high bounds, the valuation bridge for each financial year, transaction multiples by sector and size, group valuation and exports.

Discover the Business plan

Disclaimer

Indicative estimate based on public sector multiples and the filed annual accounts. It is neither a certified valuation nor financial or investment advice.

Board of directors

Source · NBB, accounts to 31/12/2025

4 active · 12 ended

Active mandates

Director	Mandates in this company	Period	Other mandatescurrentendedstruck offbankruptcies
David Wheldon	Directorsince 18/03/2025Chairman of the board of directorssince 17/03/2015ended
Phil Myers	Directorsince 18/03/2025Vice-chairman of the board of directorssince 26/03/2019ended
Jean-Luc Chetrit	Trésoriersince 26/03/2019Directorsince 26/03/2019ended
Stephan Loerke	Managing directorsince 12/03/2009

Ended mandates

Director	Mandates in this company	Period	Other mandatescurrentendedstruck offbankruptcies
Jane Wakely	Vice-président du Conseil d'Administrationsince 14/05/2024Director14/05/2024 → 18/03/2025
CONNY BRAAMS	Vice-chairman of the board of directorssince 01/12/2021
Raja Rajamannar	Director26/03/2019 → 18/03/2025

Ownership and network

Looking for more information about this company?

Try for free

Belgian Official Gazette publications

Source · Belgian Official Gazette

Mandates16/07/2026
Démission et nomination d'administrateur
PDF
Mandates09/05/2025
DEMISSIONS, NOMINATIONS
PDF
Mandates12/08/2024
DEMISSIONS, NOMINATIONS
PDF
Mandates30/09/2022
DEMISSIONS, NOMINATIONS
PDF
Mandates09/08/2021
DEMISSIONS, NOMINATIONS
PDF
Mandates02/09/2020
STATUTS (TRADUCTION, COORDINATION, AUTRES MODIFICATIONS, ) - DENOMINATION
PDF
Mandates27/11/2019
DEMISSIONS, NOMINATIONS
PDF
Other18/12/2015
OBJET
PDF

Similar companies

A company's peers, by sector and size, are included in the Business plan.

See the Business plan

Timeline

Source · CBE, NBB annual accounts

Year

Identity

Incorporation1961

Name

Registered office

Annual accounts

Filings16 filings

Mandates

Phil Myers

David Wheldon

Jean-Luc Chetrit

Stephan Loerke

Jane Wakely

CONNY BRAAMS

RAJA RAJAMANNAR

ANDERS ERICSON

MATTHIAS BERNINGER

HUGUES MIKE

MARTIN RILEY

MILE HUGHES

and 4 more mandates

1966196719681969197019711972197319741975197619771978197919801981198219831984198519861987198819891990199119921993199419951996199719981999200020012002200320042005200620072008200920102011201220132014201520162017201820192020202120222023202420252026

World Federation of Advertisers (WFA)

Avenue Louise 140, 1050 Ixelles

Director

Trésorier

Managing director

Director

CurrentPlanned, not yet servedEndedAccounts filedToday

Registered offices

Source · NBB annual accounts, CBE

Registered address	Period	Source
Avenue Louise 140, 1050 IxellesCurrent	accounts 2021 → 2025	Accounts 2025 · 2026-00135434

Company names

Source · NBB annual accounts, CBE

Name	Period	Source
World Federation of AdvertisersCurrent		CBE
World Federation of Advertisers (WFA)	accounts 2023 → 2025	Accounts 2025 · 2026-00135434
WFA	accounts 2022	Accounts 2022 · 2023-00221703
World Federation of Advertisers	accounts 2021	Accounts 2021 · 2022-20039302

Events

2025
Annual accounts 20254,1 k €↓
2024
Annual accounts 20247,5 k €↓
2023
Annual accounts 202310,2 k €↓
2023
Name changeWorld Federation of Advertisers (WFA)
2022
Annual accounts 2022144,4 k €↓
2022
Name changeWFA
2021
Annual accounts 2021271,4 k €↑
2019
Annual accounts 2019-355,8 k €↓
2017
Annual accounts 201712,5 k €↑
2016
Annual accounts 20161,3 k €↓
2015
Annual accounts 20152,8 k €↓
2014
Annual accounts 20146,4 k €↓
2013
Annual accounts 2013334,6 k €↑
2012
Annual accounts 20124,6 k €↓
2011
Annual accounts 201113,1 k €↑
2010
Annual accounts 20103,4 k €↓
2009
Annual accounts 2009231,8 k €↑
2008
Annual accounts 200814 k €
11/09/1961
IncorporationInternational non-profit organization

World Federation of Advertisers

Overview

Identity

Financials

Valuation

Indicative valuation

Board of directors

Other companies at this address

Financials

Full financial information

Financial ratios

Annual accounts filings

Valuation

Indicative valuation

Directors & structure

Board of directors

Ownership and network

Publications

Belgian Official Gazette publications

Similar companies

Similar companies

Timeline

Timeline

Registered offices

Company names

Events