ACTIVE

B2CUP

Financial year 2025 · closed on 31/12/2025
Net result
16,4 k €
-24.1% YoY
Gross margin
30,7 k €
-17.9% YoY
Equity
191 k €
-0.0% YoY

What does B2CUP do?

B2CUP is a Private limited company incorporated in 2013. Its main activity is: Advertising agencies. Its registered office is in Lasne.

Legal situation
Normal situation
BCE/KBO no. / VAT
BE 0521.992.137
Incorporation
14/03/2013
Legal form
Private limited company
Registered office
Avenue Lorette 6
1380 Lasne · WallonieSee on map
Contributed capital
7 500,00 €
Latest accounts
31/12/2025
Signals
ProfitableSolid equityLow riskGood liquidityPositive cashflowPositive EBITDA
Health score
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✦ Verdict · Analyst summary
Financials

Trend over 12 financial years

202520242023202220212020201920182017201620152014
Income statement
Gross margin30,7 k €37,4 k €35,2 k €50,9 k €61 k €50,4 k €27,2 k €20,6 k €-205,5 €26,4 k €10,1 k €-4,7 k €
EBITDA29,3 k €36,3 k €34,1 k €50,5 k €60,7 k €50 k €26,3 k €19,4 k €-1,4 k €25,2 k €9,4 k €-4,8 k €
Operating result24,1 k €32,2 k €31,9 k €48,7 k €57,5 k €47 k €23,5 k €18,7 k €-2,1 k €25 k €9,4 k €-4,8 k €
Net result16,4 k €21,6 k €20,1 k €34,9 k €41,3 k €34,6 k €16,4 k €10,3 k €-3,4 k €17,2 k €7,8 k €-4,9 k €
Balance sheet
Equity191 k €191,1 k €179,9 k €159,7 k €124,8 k €83,5 k €51 k €34,5 k €24,2 k €27,6 k €10,4 k €2,6 k €
Total assets207,5 k €198,6 k €202,5 k €172,8 k €148 k €94,8 k €57,7 k €41,8 k €30,8 k €50,8 k €18,8 k €4,4 k €
Cash143 k €124,7 k €127,4 k €121,4 k €29,9 k €29,5 k €8 k €8,5 k €8,3 k €14,2 k €2 k €4,4 k €
Debts16,4 k €7,5 k €22,7 k €13,1 k €23,2 k €11,2 k €6,8 k €7,3 k €6,6 k €23,3 k €8,4 k €1,8 k €
Estimate

Indicative valuation

As an indication, this company is worth

between 250 k€ and 500 k€
See the valuation
Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 7 ended

Active mandates

Christophe Pierens

Director · since 22 décembre 2023

Active

Ended mandates

Christophe Pierens

Manager · since 01 avril 2013

Ended
Christophe Pierens

Director · since 12 mars 2013

Ended
Christophe Pierens

Manager · since 12 mars 2013

Ended
Christophe Pierens

Mandate

Ended
At this address

Other companies at this address

CompanyCBE no.
BENOSCOActive
0426.990.931
Annual accounts

Full financial information

202520242023202220212020
Type of accountAbridged modelAbridged modelAbridged modelAbridged modelAbridged modelAbridged model
Start of the financial year01/01/202501/01/202401/01/202301/01/202201/01/202101/01/2020
Closing of the financial year31/12/202531/12/202431/12/202331/12/202231/12/202131/12/2020
Length of the financial year12 months12 months12 months12 months12 months12 months
Filing date07/08/202614/07/202531/08/202431/08/202322/08/202231/08/2021
General meeting12/05/202613/05/202514/05/202430/06/202310/05/202211/05/2021
Currency of the financial yearEUREUREUREUREUREUR
NBB quality labelSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controls
Ratios

Financial ratios

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Filings

Annual accounts filings

12 filings with the NBB

ModelClosingGeneral meetingFiledLanguageDocument
Abridged model31/12/202512/05/202607/08/2026FrenchPDF
Abridged model31/12/202413/05/202514/07/2025DutchPDF
Abridged model31/12/202314/05/202431/08/2024DutchPDF
Abridged model31/12/202230/06/202331/08/2023DutchPDF
Abridged model31/12/202110/05/202222/08/2022DutchPDF
Abridged model31/12/202011/05/202131/08/2021DutchPDF
Abridged model31/12/201912/05/202030/10/2020DutchPDF
Abridged model31/12/201814/05/201909/07/2019DutchPDF
Micro model31/12/201708/05/201829/08/2018DutchPDF
Micro model31/12/201609/05/201728/08/2017DutchPDF
Abridged model31/12/201510/05/201611/08/2016DutchPDF
Abridged model31/12/201412/05/201512/10/2015FrenchPDF
Estimate

Indicative valuation

Order of magnitude

As an indication, this company is worth

between 250 k€ and 500 k€

The detail comes with the Business plan: low and high bounds, the valuation bridge for each financial year, transaction multiples by sector and size, group valuation and exports.

Discover the Business plan
Disclaimer

Indicative estimate based on public sector multiples and the filed annual accounts. It is neither a certified valuation nor financial or investment advice.

Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 7 ended

Active mandates

Christophe Pierens

Director · since 22 décembre 2023

Active

Ended mandates

Christophe Pierens

Manager · since 01 avril 2013

Ended
Christophe Pierens

Director · since 12 mars 2013

Ended
Christophe Pierens

Manager · since 12 mars 2013

Ended
Christophe Pierens

Mandate

Ended
Shareholders

Ownership and network

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Belgian Official Gazette

Belgian Official Gazette publications

  • Other09/04/2026
    STATUTS (TRADUCTION, COORDINATION, AUTRES
    PDF
  • Registered office09/02/2026
    Zetel
    PDF
  • Mandates19/02/2024
    STATUTS (TRADUCTION, COORDINATION, AUTRES MODIFICATIONS, …) - MODIFICATION FORME JURIDIQUE - DEMISSIONS, NOMINATIONS
    PDF
  • Mandates17/12/2015
    SIEGE SOCIAL - DEMISSIONS, NOMINATIONS
    PDF
  • Other25/03/2013
    RUBRIQUE CONSTITUTION (NOUVELLE PERSONNE MORALE, OUVERTURE SUCCURSALE, ETC...)
    PDF

Source: Belgian Official Gazette

Competition

Similar companies

A company's peers, by sector and size, are included in the Business plan.

See the Business plan

Timeline

  1. 2025
    Annual accounts 202516,4 k €
  2. 2024
    Annual accounts 202421,6 k €
  3. 2023
    Annual accounts 202320,1 k €
  4. 2022
    Annual accounts 202234,9 k €
  5. 2021
    Annual accounts 202141,3 k €
  6. 2020
    Annual accounts 202034,6 k €
  7. 2019
    Annual accounts 201916,4 k €
  8. 2018
    Annual accounts 201810,3 k €
  9. 2017
    Annual accounts 2017-3,4 k €
  10. 2016
    Annual accounts 201617,2 k €
  11. 2015
    Annual accounts 20157,8 k €
  12. 2014
    Annual accounts 2014-4,9 k €
  13. 14/03/2013
    IncorporationPrivate limited company