ACTIVE

BRANDRACER

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Financial year 2025 · closed on 31/12/2025
Net result
491,4 k €
+309.2% YoY
Gross margin
583,8 k €
+223.0% YoY
Equity
611,3 k €
+45.6% YoY

What does BRANDRACER do?

BRANDRACER is a Private limited company incorporated in 2014. Its main activity is: Public relations and communication activities. Its registered office is in Vilvoorde.

Legal situation
● Normal situation
BCE/KBO no. / VAT
BE 0556.674.387
Incorporation
16/07/2014
Legal form
Private limited company
Registered office
Lindenstraat 162
1800 Vilvoorde · FlandreSee on map
Contributed capital
18 600,00 €
Latest accounts
31/12/2025
Activities (NACE)
70210Public relations and communication activities· main73300Advertising and market research50100Sea and coastal passenger water transport50100Sea and coastal passenger water transport70200Management consultancy activities70220Business and other management consultancy activities+2
Signals
ProfitableSolid equityLow riskGood liquidityPositive cashflowPositive EBITDA
View the BCE/KBO Public Search record →
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✦ Verdict · Analyst summary
Financials

Trend over 11 financial years

20252024202320222021202020192018201720162015
Income statement
Gross margin583,8 k €180,7 k €187,7 k €150,2 k €479,9 k €486,1 k €286,9 k €405,8 k €277 k €268 k €200,9 k €
EBITDA583,5 k €179,6 k €180,8 k €143,5 k €472,8 k €481,9 k €286 k €405,2 k €272,5 k €253 k €170,5 k €
Operating result581,8 k €173,2 k €169,4 k €124,6 k €458,4 k €473,3 k €282,3 k €398,8 k €265,9 k €246,8 k €161,2 k €
Net result491,4 k €120,1 k €137,8 k €105,8 k €333,5 k €360,1 k €254,2 k €254,5 k €174,6 k €163,4 k €107,2 k €
Balance sheet
Equity611,3 k €419,8 k €299,7 k €461,9 k €356,2 k €22,6 k €22,5 k €68,3 k €463,7 k €289,2 k €119,6 k €
Total assets790,9 k €776,5 k €644,6 k €509,5 k €387,3 k €427,5 k €339,7 k €820,9 k €569,7 k €445,7 k €205,7 k €
Cash230,3 k €34,1 k €247,8 k €24,9 k €5,2 k €187 k €77,2 k €251,5 k €554,2 k €418,7 k €138,4 k €
Debts179,6 k €356,7 k €334,9 k €37,6 k €26,1 k €404,9 k €317,2 k €752,6 k €106 k €156,5 k €86,1 k €
Estimate

Indicative valuation

As an indication, this company is worth

between 2,5 M€ and 5 M€
See the valuation
Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 2 ended

Active mandates

Geert Cools

Bestuurder · since 16 juillet 2014

Active

Ended mandates

Geert Cools

Director · since 16 juillet 2014

Ended
Geert Cools

Manager · since 16 juillet 2014

Ended
Annual accounts

Full financial information

202520242023202220212020
Type of accountMicro modelMicro modelMicro modelMicro modelMicro modelMicro model
Start of the financial year01/01/202501/01/202401/01/202301/01/202201/01/202101/01/2020
Closing of the financial year31/12/202531/12/202431/12/202331/12/202231/12/202131/12/2020
Length of the financial year12 months12 months12 months12 months12 months12 months
Filing date21/08/202625/08/202513/09/202401/09/202331/08/202219/07/2021
General meeting26/06/202627/06/202528/06/202430/06/202324/06/202225/06/2021
Currency of the financial yearEUREUREUREUREUREUR
NBB quality labelSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controlsSatisfying controls
Ratios

Financial ratios

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Filings

Annual accounts filings

11 filings with the NBB

ModelClosingGeneral meetingFiledLanguageDocument
Micro model31/12/202526/06/202621/08/2026DutchPDF
Micro model31/12/202427/06/202525/08/2025DutchPDF
Micro model31/12/202328/06/202413/09/2024DutchPDF
Micro model31/12/202230/06/202301/09/2023DutchPDF
Micro model31/12/202124/06/202231/08/2022DutchPDF
Micro model31/12/202025/06/202119/07/2021DutchPDF
Micro model31/12/201926/06/202011/08/2020DutchPDF
Micro model31/12/201828/06/201930/07/2019DutchPDF
Micro model31/12/201729/06/201801/07/2018DutchPDF
Micro model31/12/201630/06/201711/08/2017DutchPDF
Abridged model31/12/201524/06/201629/08/2016DutchPDF
Estimate

Indicative valuation

Order of magnitude

As an indication, this company is worth

between 2,5 M€ and 5 M€

The detail comes with the Business plan: low and high bounds, the valuation bridge for each financial year, transaction multiples by sector and size, group valuation and exports.

Discover the Business plan
Disclaimer

Indicative estimate based on public sector multiples and the filed annual accounts. It is neither a certified valuation nor financial or investment advice.

Governance

Board of directors

Seen on filing of 31/12/2025 · 1 active · 2 ended

Active mandates

Geert Cools

Bestuurder · since 16 juillet 2014

Active

Ended mandates

Geert Cools

Director · since 16 juillet 2014

Ended
Geert Cools

Manager · since 16 juillet 2014

Ended
Shareholders

Ownership and network

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Belgian Official Gazette

Belgian Official Gazette publications

  • Restructuring11/06/2024
    DOEL - KAPITAAL - AANDELEN - ONTSLAGEN - BENOEMINGEN - STATUTEN (VERTALING, COÖRDINATIE, OVERIGE WIJZIGINGEN, …) - WIJZIGING RECHTSVORM - RUBRIEK HERSTRUCTURERING (FUSIE, SPLITSING, OVERDRACHT VERMOGEN, ENZ...)
    PDF
  • Restructuring20/12/2023
    RUBRIEK HERSTRUCTURERING (FUSIE, SPLITSING, OVERDRACHT VERMOGEN, ENZ...)
    PDF
  • Registered office09/01/2015
    MAATSCHAPPELIJKE ZETEL
    PDF
  • Other29/07/2014
    RUBRIEK OPRICHTING (NIEUWE RECHTSPERSOON, OPENING BIJKANTOOR, ENZ...)
    PDF

Source: Belgian Official Gazette

Competition

Similar companies

A company's peers, by sector and size, are included in the Business plan.

See the Business plan

Timeline

  1. 2025
    Annual accounts 2025491,4 k €↑
  2. 2024
    Annual accounts 2024120,1 k €↓
  3. 2023
    Annual accounts 2023137,8 k €↑
  4. 2022
    Annual accounts 2022105,8 k €↓
  5. 2022
    Name changeBrandracer
  6. 2021
    Annual accounts 2021333,5 k €↓
  7. 2021
    Name changeBrand Racer
  8. 2020
    Annual accounts 2020360,1 k €↑
  9. 2019
    Annual accounts 2019254,2 k €↓
  10. 2018
    Annual accounts 2018254,5 k €↑
  11. 2017
    Annual accounts 2017174,6 k €↑
  12. 2016
    Annual accounts 2016163,4 k €↑
  13. 2015
    Annual accounts 2015107,2 k €
  14. 16/07/2014
    IncorporationPrivate limited company